Tag Archive for: sweetwater 420 fest

SWEETWATER BREWING ANNOUNCES BIG CHANGES TO THIS YEAR’S 420 FEST, APRIL 20 & 21, 2024

Posted by Liz and John Attaway, 4/5/24

A Return to Roots, the Intimate Festival Includes a Reimagined Lineup With Gov’t  Mule, Big Gigantic, Grace Potter, Trombone Shorty, St. Paul and the Broken Bones and more.General Admission Tickets Are Free with a $10 Donation to Waterkeeper Alliance

SweetWater Brewing is announcing significant changes to this year’s SweetWater 420 Fest, including a reimagined lineup and an entirely free concert, with a $10 donation to its non-profit partner, the Waterkeeper Alliance. SweetWater Brewing invites fans to take a trip back to its roots, hosting a more intimate festival focused on killer jams, heady brews, and supporting our long-time friends at the Waterkeeper Alliance, who are fighting to protect clean water around the world. Still taking place on April 20 and 21 at Pullman Yards, the reimagined lineup will include many of the event’s originally scheduled bands playing on one stage, including Gov’t Mule, Big Gigantic, Grace Potter, Trombone Shorty, St. Paul and the Broken Bones, and others.

“We’ve thought a lot about the direction of SweetWater 420 Fest and decided to add a hefty dose of eco-awareness and grassroots energy back into this amazing party, which will be the rager it’s always been,” said Ty Gilmore, President of U.S. Beers for Tilray Brands. “SweetWater 420 Fest started as a free Earth Day bash, and that inspired us to reimagine this year’s event with a single-stage format, a lineup that taps into the festival’s jam and groove roots, and a significant charitable component to help the environment. It’s a win-win for everyone: our fans can see some of our favorite bands in a uniquely intimate setting for a modest donation and collectively support the Waterkeeper Alliance’s crucial work to keep our rivers and oceans clean and healthy.”

Artists-By-Day includes:

SATURDAY, APRIL 20:  Gov’t  Mule; Grace Potter; St. Paul and the Broken Bones; Larkin Poe; Andy Frasco & the U.N.; Connor Clark & Blue Rhythm Revival.

SUNDAY, APRIL 21: Big Gigantic; Trombone Shoerty & Orleans Avenue; Papadosio; Little Stranger; Hedonistas; Battle of the Bands Winner.

Fans can secure their free general admission ticket through the link on the SweetWater 420 Fest website, with a ten dollar donation to Waterkeeper Alliance. VIP options are also avaiable. Those who purchased tickets will be issued a refund via our partner Ticket Spice. To show our gratitude for their support, those who purchased tickets can redeem a free ticket through a direct link they will receive by email. SweetWater 420 Fest is produced by SweetWater Brewing and hosted by Pullman Yards. Visit www.SweetWater420Fest.com for the most up-to-date information. Stay connected on Facebook, Instagram, and Twitter at @420Fest. Pullman Yards is located at 225 Rogers Street NE, Atlanta, Georgia.

SWEETWATER 420 FEST JUST OVER TWO WEEKS AWAY FEATURING 25+ ARTISTS, APRIL 20 & 21, 2024

Posted by Liz and John Attaway, 4/2/24

Battle of the Bands Enters Round Two with Twelve Local Acts Vying for a Chance to Open SweetWater 420 Fest

Half-Day, Single-Day, Two-Day GA, Kush and Big Fish VIP Options On Sale

Presented by SweetWater Brewing, one of Atlanta’s anticipated festivals, SweetWater 420 Fest is two weeks out from its return April 20 and 21. Known for its eclectic lineup, as well as its charitable and environmental activations, food trucks, artist market, and, of course, beer from the largest craft brewer in the Southeast- this year’s lineup showcases artists of varying genres, from alternative to rock and pop to singer-songwriter, jam, soul, and an indie, with one slot left to fill. 

SweetWater 420 Fest recently announced it would be holding a fan-fueled Battle of the Bands contest where one lucky artist would win a chance to open up the event. After a period of open nominations, the competition is down to twelve acts from across the region that will go through three rounds of public voting. The top twelve artists include Basement Recess; Golden Habits; TasteBud; The Weekend Lovers; Aint Sisters; Are You Kind; Duncan Brothers Band; Strictly Liquid; Zyx; Koyal; Groove Moose, and The Outfield Clovers. From this, the top three will be chosen and have the opportunity to live stream an original track and cover song during the SweetWater 420 Fest live showcase on April 9th, after which voting will decide the ultimate winner.

Previously announced artists include headliners Beck and Slightly Stoopid, with support from Big Gigantic; Black Pumas; Gov’t Mule; Trombone Shorty; Cory Wong; Grace Potter; Moe.; St. Paul & The Broken Bones; Larkin Poe; Houndmouth; Ripe; Andy Frasco & The UN; Hayes & The Heathens; Little Stranger; Papadosio; Lespecial; Couch; Fireside Collective; The Psycodelics; Emily Wolfe; Bombargo; Hedonistas, and Connor Clark & Blue Rhythm Revival. Pop chanteuse Kanika Moore and 17-year-old guitar phenom Grace Bowers will also add their talents throughout the festival, sitting in with select artists.

Held on the weekend closest to Earth Day, this year’s event will be a true 420 Fest, beginning on April 20th at Pullman Yards. In addition to the music, the event will feature local vendors, workshops, regional and local food vendors offering vegan, vegetarian, and gluten-free options, an artist market, bars, concessions, festival merch, water stations, and more. Last fall, the venue hosted the Highball festival experience, which USAToday rated as one of the Top 10 Best New music festivals in the country. 

New this year, the festival will be offering half-day headliner tickets, granting admission to the event at 5p to see some of the festival’s biggest acts. All ticket options, including Single-day, Two-day GA and Kush and Big Fish VIP tickets and extras are available online at www.SweetWater420Fest.com. SweetWater 420 Fest is produced by SweetWater Brewing and hosted by Pullman Yards. Visit www.SweetWater420Fest.com for the most up-to-date information. Stay connected on Facebook, Instagram, and Twitter at @420Fest. Pullman Yards is located at 225 Rogers Street NE, Atlanta, Georgia.